MHB - Dutch masters of steel since 1667

The brief was to create an inspring brandfilm in which MHB's rich history, boundless passion, urge to innovate, reliability and mastership come to life. In doing so not only sell the product, but above all, the mission to create more light. They claim to produce the world's lightest and strongest profile systems, with design and beauty as a top priority. I came up with a visual interesting comparison - equally as strong, beautiful and slender in a different way.

Credits

Director - Luuk Walschot
Cinematography - Abel van Dijk
Production - Bandit.Amsterdam
Editor - ErikEdit
Music & Sounddesign - Soundsright
Color grading - Het Kleurlokaal
Animation - New Motive

Using Format